LEARN & NETWORK
Global TA Day Committee
Purpose: Ensure a Successful Global TA Day Virtual Event
Activities: Identify speakers and topics, help speakers refine topics, organize the speaker schedule, confirm speaker announcements and timing, partner with the marketing committee on event advertisements, and provide event day of support.
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Professional Development Committee
Purpose: Achieve Member Satisfaction with Professional Development Opportunities Provided By ATAP
Activities: Source content for the weekly industry newsletter and association blog, create and maintain the annual professional development calendar along with a schedule for webinars, coffee talks, and third-party trainings, and develop new opportunities for professional development based upon member feedback.
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COMMUNICATE
Marketing Committee
Purpose: Promote ATAP To Effectively Communicate With Existing Members and Drive Membership Growth
Activities: Collaborate with all other committees on marketing needs, keep ATAP website updated and make recommendations for changes, maintain Global TA Day page, build and execute social media content calendar/plan, develop new ideas for communication and membership growth.
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GROW & RETAIN
Membership Committee
Purpose: As a Conduit to the Membership Base, Ensure Existing Member Satisfaction and Drive New Member Growth
Activities: Complete rolling ATAP member surveys, synthesize feedback, and provide recommendations for ways to increase satisfaction to the board. Through collaboration with other committees, support execution of approved ideas. Oversee and grow online community participation (online community and Social Media), bring in new TA association partnerships to drive growth and retention, and develop new ideas for membership satisfaction and growth.
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Sponsorship/Partnership Committee
Purpose: Achieve Annual Sponsorship Revenue Goal to Ensure ATAP Can Execute Annual Association Goals
Activities: Determine appropriate sponsorship opportunities. Identify, screen, and select sponsors to achieve annual sponsorship revenue goal. Collaborate with other committees, as appropriate, to ensure alignment with suggested sponsors based upon the event/opportunity.
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