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Wednesday, September 6, 2023
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Sessions
8:00 AM
Want to Win Hours Back In Your Week Thanks to Generative AI? Let Me Show You How
Main Stage
Speaker: Vanessa Raath
Generative AI is going to shake up every industry and workplace in the world! As Talent Acquisition Professionals we have to get ahead of the curve and start embracing this new technology. Join me for my interactive and dynamic session to learn how we can start using AI in our day-to-day processes immediately. We are going to look at how AI can put hours back into your week but most importantly – I will show you how to use it correctly as no one speaks like ChatGPT do they?
Actionable Takeaways:
- How AI can put hours back into your week
- How to use AI correctly since no one speaks like ChatGPT
8:30 AM
10X’ing Your Talent Pool With Skills-First Hiring
Track 1
Speaker: Johnny Campbell
In the face of soaring skill demands and lagging supply, this session will teach you how to make a strategic shift from experience/job title/educational based hiring to skill-based hiring. This approach promises to expand your talent pool by an average 10X and boost diversity.
Actionable Takeaways:
This presentation features practical case studies of companies that have reaped the benefits of this strategy, along with actionable takeaways for adopting it in your hiring process. Uncover how skill-based hiring paves the way for sustainable recruitment and the future success of your organization.
8:30 AM
Big Brain Energy: Neuroinclusion At Work Starts With Talent Attraction
Track 2
Speaker: Chrystal Miller
Neurodivergence and inclusion is an important topic that’s starting to gain traction with employers and in EDI programs. Why? With the pandemic, there was a global increase in the number of neurological and mental health disorders in adult workers. Some studies show as many as 1:3 workers are impacted with a neuro-disorder or mental health issue, which is too big for companies to continue to ignore. With reports of increased revenues and profit margins of up to 30% associated with hiring the neurodivergent and those with developmental disabilities, more companies are making the push to create a neuroinclusive workplace. And that starts with Talent Attraction. In this session, discover 4 key elements to creating a neuro-friendly employer branding and recruitment marketing program.
Actionable Takeaways:
- Learn what neurodivergence is
- See the latest research on neurodivergence and the impact at work
- Learn actionable strategies you can implement to create a more neuro-friendly talent attraction program
9:00 AM
The Future of Employees: If Robots Do All The Work, What Will Humans Do?
Main Stage
Speaker: Tim Sackett
In the world of HR Technology and Work, we often get fixated on how technology and physical spaces around us will change the future of work. There’s one giant variable we tend not to talk about, and that’s the evolution of the human component to work, the employee! As our technology and our workspaces have evolved at a dizzying pace over the past few years, many of us have started to realize that our employees have also been changing. What does this mean for the future of work? The intersection of technology, work environments, and our employees could have some very interesting outcomes for the future of work. Tim Sackett is an HR Technology expert and author. In this keynote, he will break down the evolution of our employees and what we can expect from our future employees as artificial intelligence continues to automate many of the functions our employees do today. The future of work is amazing, but will that future be amazing for humans?
Actionable Takeaways:
- Better understanding of the impact to AI on the HR and Recruiting function, but really on all employees.
- Examples of how Generative AI can impact every single thing we do in recruiting.
- How great recruiters and recruiting functions win leveraging AI.
9:30 AM
How To Turn Manager Wish Lists Into Unbiased Job Posts
Track 1
Speaker: Katrina Kibben
Hiring managers often treat recruiters like order takers. They copy and paste a list of lengthy requirements from job postings that sound good and expect you to return with the perfect candidate that checks every box. What you do next with this wish list has an enormous impact on the hiring process and your relationship with managers. The cost of taking orders instead of creating a consultative experience doesn’t stop there. When recruiting and hiring teams aren’t aligned, companies around the world see the time-to-fill rise, candidate retention drop, and worse? They hire the wrong person. No company can afford to keep making this mistake. People who have attended this session with job post writing expert Katrina Kibben have said it made collaboration with difficult managers easier. Bonus: they saw more of the right people applying faster, too. What’s In It For You Understand the 4 expensive consequences of setting bad hiring manager expectations, How to remove bias in job postings and write better requirements that will help you build a diverse, qualified slate of candidates, Example job postings that have already reduced bias and attracted great candidates to roles, And More! Attendees will leave this session with free resources and simple frameworks to improve hiring manager relationships and make writing job posts easy.
Actionable Takeaways:
What’s In It For You? Understand the 4 expensive consequences of setting bad hiring manager expectations, How to remove bias in job postings and write better requirements that will help you build a diverse, qualified slate of candidates, Example job postings that have already reduced bias and attracted great candidates to roles, And More!
9:30 AM
How To Create A Brand Experience That People Remember
Track 2
Speaker: Eva Baluchova
To hire the best people, you must stand out from the crowd. That starts with creating unforgettable experiences right away from recruitment to onboarding and beyond. Let’s explore how investing in a human-centered branding helps create an employer brand that is different and resonates with job seekers more impact-fully. In the end, “your brand should be like a person that people would love to invite over for dinner – someone they genuinely enjoy being around”
Actionable Takeaways:
The audience will learn about elements of brand experience design and how to use human centered approach in their employer branding.
10:00 AM
Invisible Voices
Main Stage
Speaker: Torin Ellis
Evaluating internal efforts to build high powered teams with a focus on inclusion.
10:30 AM
The Road Ahead: The Next Five Years For Talent Acquisition
Track 1
Speaker: Matt Alder
In this presentation, Matt will explore the incredible pace of change in the recruitment landscape. By delving into the technological breakthroughs shaping the industry, Matt will offer a fascinating glimpse into the future, providing insights into what the next five years might hold and uncovering the implications of this accelerated innovation for TA Leaders and their teams.
Actionable Takeaways:
- Gain a better understanding of the forces driving changes
- Develop insight into what actions you can take right now to deal with a variety of future scenarios
- Learn strategies to understand and harness the accelerating pace of innovation in TA technology
10:30 AM
Candidate Experience Is Your Recruiting Competitive Advantage
Track 2
Speaker: Kevin Grossman
Even amid constant economic uncertainty, the most successful and competitive companies continue to invest in their recruiting efforts and their candidate experience. In fact, according to Talent Board recruiting research, candidate experience continues to be a top 3 recruiting priority. Employers control the candidate experience dials: the technologies they use, the processes they run, the communications they send to candidates and the timeliness of them, the recruiter requisition load, and the related hiring resources and support. Improving and sustaining a quality candidate experience positively impacts brand affinity, referrals, and the business bottom line every year.
Actionable Takeaways:
During this informative presentation, Talent Board president Kevin Grossman will share insights and best practices from the latest recruiting and candidate experience benchmark research data and participating employer case studies on the cost benefits of improving the recruiting process and candidate experience including:
- What talent acquisition teams could do to improve communication and feedback loops throughout the recruiting cycle
- How recruiting technologies are empowering recruiting teams to provide a better candidate experience
- How candidates will take their alliance, product purchases, and relationships elsewhere when they have a poor experience – and how they’ll increase it when it’s great
11:00 AM
There’s No Excuse To Not Use Your Employer Brand
Track 1
Speaker: James Ellis
If you think an employer brand has to be expensive, complicated and hard to measure, you must think it’s still 2019 (and are you in for a shock when 2020 rolls around…) Employer branding is no longer solely the tool of big companies or companies with massive PR budgets. It is a way of looking at recruiting and TA at ANY company, big or small, cool or uncool. In this session, James will describe employer branding in a way that will change your understanding of what it is and how any company can use it.
Actionable Takeaways:
- What is an employer brand (for realzies)?
- How to use the positives and negatives of a company to build a more clear and credible brand
- How any company use their brand to write better job postings, social content and even (legitimately useful) Glassdoor responses.
11:00 AM
Military Recruiting
Track 2
Speaker: Peter Mahmood
Military Relations is the oversight and execution of military programs and partnerships, as well as the identification and implementation of new programs, partnerships and talent pipelines, that drive current military, veteran, and military spouse recruiting strategies.
Actionable Takeaways:
- Develop Military Relations programs.
- Learn strategies to recruit transitioning Service Members, Veterans and Military Spouses.
- Leverage the approx. 200K military members that leave Military service every year.
- Tap into a diverse and educated talent pool to fill multiple roles in any organization.
11:30 AM
ATAP Presidential Address
Main Stage
Speaker: Christy Spilka
ATAP Board President, Christy Spilka, will share information about ATAP (Association of Talent Acquisition Professionals) and the ways in which the non-profit association is focused on its mission to advance talent acquisition.
Actionable Takeaways:
- An overview of ATAP
- ATAP’s mission
- How to join and get involved
12:00 PM
Effectively Influencing Hiring Manager
Track 1
Speaker: John Vlastelica
Session information coming soon
12:00 PM
How To Use ChatGTP For Just About Everything
Track 2
Speaker: Mikey Weil
In this session, I will show people how to use ChatGPT to find their competitors, build Boolean strings, construct pushback emails to Hiring Managers, do research for vacant roles, construct email outreach to candidates, come up with social media posts to advertise the company, and so much more.
Actionable Takeaways:
You’ll learn about how you can utilize ChatGPT in your everyday tasks, saving time in your day to focus on other things!
12:30 PM
Radical Transparency
Track 1
Speaker: Gerry Crispin
What each stakeholder needs to improve decision making.
Actionable Takeaways:
Baseline standards below which we are not recruiting and above which we can compete.
1:00 PM
Win-Win Hiring – Hiring for the Anniversary Date Not the Start Date
Track 1
Speaker: Lou Adler
Win-Win Hiring – Hiring for the Anniversary Date, Not the Start Date In this important seminar Lou Adler, author of Hire with Your Head, discusses the importance of hiring people for the long-term rather than trying to fill roles as quickly as possible. This involves some important changes to the hiring process, specifically: 1. Defining the job as a series of important performance objectives rather than a list of skills, experiences and “must have” traits. 2. Attracting candidates who are not only competent to do the work at peak levels but who would also see the job as a career move. 3. Conduct an in-depth performance-based interview to determine competency, fit and motivation. 4. Offer jobs that balance the candidates long-term career needs with their short-term compensation requirements.
Actionable Takeaways:
How to find and hire outstanding passive candidate by selling the career move, not the compensation package.
1:00 PM
Employer Brand Activation Tips & Tools
Track 2
Speaker: Chloe Rada & Allison Kruse
Allison and Chloé are veteran Recruitment Marketers who know what it takes to develop, activate and maintain your Employer Brand globally. Join us as we delve into the world of EVP activation, equipping you with actionable tips and tools to streamline your efforts for consistency and authenticity.
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Harness the potential of a compelling employer brand
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Ways to make activation a success within your company
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Learn tips to make you a better writer, designer and content curator
1:30 PM
High-Value LinkedIn Sourcing – The Most Unique Ways to X-Ray Search LinkedIn
Track 2
Speaker: Mike Santoro
X-Ray searching Linkedin has some high-value advantages vs. searching on LinkedIn Directly. Learn many of the most Unique LinkedIn X-Ray Strings that deliver the most added value for your searches.
Actionable Takeaways:
- Overview of X-Ray Search Method
- Unique strings that search Linkedin Profiles in ways that are useful and unique
- Inspiration to add creativity to your sourcing strategy
2:00 PM
Sponsor Session
Main Stage
Are you interested in presenting at Global TA Day as a sponsor? Click here to learn more or send us an email at contact@atapglobal.org. Global TA Day is a day of celebration for TA professionals across the globe. ATAP volunteers execute this event annually as a way to give back to our community.
2:30 PM
Deep Outside LinkedIn
Track 1
Speaker: Brian Fink
LinkedIn is a critical component of the modern recruiter’s toolbelt, but how many of us use it to its full potential? We’ll take the best of what you know and amplify it. If you are ready to go next level, Fink will help get you there.
Actionable Takeaways:
- A new way inside LinkedIn
- How to scale the paywall
- Invert Groups and Events
- Send free messages
2:30 PM
Everyone Is A Recruiter: Building A Workforce Of Impactful Employee Advocates
Track 2
Speaker: Emily D’Andrea
Session information coming soon
3:00 PM
Video Didn’t Kill the Radio Star – It Helped the Recruiter
Track 1
Speaker: Carrie Corcoran
With the rise of social media, video has become one of the most engaging and impactful mediums to communicate with potential job candidates. Video provides a unique opportunity to showcase your organization’s culture, values, and mission in a way that resonates with candidates on a deeper level. In today’s competitive job market, it’s important to stand out from the crowd and attract the best talent. Video can help you do that by creating a more engaging and memorable candidate experience. By using video in your recruitment process, you can increase candidate engagement, improve the quality of your applicants, and ultimately, hire better talent.
Actionable Takeaways:
Some of the benefits of using video for recruitment include:
- Providing a more authentic look into your organization
- Creating an emotional connection with potential candidates
- Highlighting your company culture and values
- Showcasing your team and work environment
- Increasing the visibility of your job postings
During this session, we’ll explore some best practices for creating effective recruitment videos, including:
- Defining your message and target audience
- Developing a creative concept
- Capturing high-quality footage and audio
- Distributing and promoting your video
- We’ll also showcase some successful examples of recruitment videos from leading organizations and discuss how they effectively use video to attract top talent.
3:00 PM
Optimizing Your TA Technology Strategy For Future Growth
Track 2
Speaker: Elaine Orler
Session information coming soon
3:30 PM
TA Turnaround: Building The Plane At 30,000 Feet
Track 1
Speaker: Jim D’Amico
Holland America Group’s Fleets (Princess, Holland America, Seabourn) bring 100,000’s of guest to Alaska every year. HAP, is our land based tour business that operates 100’s of motor coaches, train cars and 10 lodges, in order to provide once in a life time experiences for our guests. In order to support that, the TA team needs to recruit for over 3,600 seasonal employees to staff this business from May through December. In 2022, that goal was not met and several cruises had to be cancelled. I joined in December 2022 and with only a few short months before the season began, build an entirely new TA strategy in order to insure our success. IN 2023 we began the season fully staffed, and converted our customers to new ways of doing things.
Actionable Takeaways:
Complex strategy can be developed and implemented quickly. Two things you will learn that make this happen are:
- Do the hard work first
- If you are building the plane in flight, toss out the parachutes.
3:30 PM
Resilient and Lean: Future Proofing Talent Acquisition
Track 2
Speaker: Jenny Cotie Kangas
In this session, we’ll explore how to streamline and future-proof your talent acquisition strategy. Learn how to effectively assess, purchase, implement, and manage tech tools and vendors, while leveraging data insights and adapting to changing legislation..
Actionable Takeaways:
Leave with actionable steps for maintaining an efficient, compliant talent acquisition program in a dynamic environment, how to optimize your TA Program for changing legislation like local law 144 and how tools like Chat GPT can help you do more with less.
- Do the hard work first
- If you are building the plane in flight, toss out the parachutes.
4:00 PM
Coming Soon
Track 1
Coming Soon
4:00 PM
Self Identification and How it effects Candidate Experience
Track 2
Speaker: Sabrina Long
The session will allow the audience to reflect on their identity and if they have based their identity on societal standards. The audience will then begin to examine how they identify effects the way they see candidates and how they interact with candidates.
Actionable Takeaways:
- Analysis of their own identity
- How their identity is affecting the candidate experience
- Creating ways to enhance the candidate experience by understanding your own identity
4:30 PM
Mind Matters: A Conversation On Mental Health
Track 1
Speaker: Amish McDonald & Sarah Fell
This session focuses on equipping recruiters with the knowledge and strategies to prioritize mental well-being in the workplace, including promoting work-life balance, stress management, and inclusive practices. Attendees will leave with actionable takeaways to enhance talent acquisition efforts and foster a healthier, happier, and more resilient workforce.
Actionable Takeaways:
Enhance talent acquisition efforts and foster a healthier, happier, and more resilient workforce.
4:30 PM
Using A Kaizen For TA Continuous Improvement
Track 2
Speaker: Melissa Thompson
The TA team engaged stakeholders in HR, the business and COEs to identify key opportunities to improve both process and systems. Combining live feedback and focus group information with data and analytics has helped our US TA team dramatically improve how we deliver for the business.
Actionable Takeaways:
Practical applications for using a kaizen to improve
5:00 PM
Recruiting For Retention
Track 1
Speaker: Tina Flores
I will be talking about the benefits of recruiting staff with longevity in mind. Filling roles to close them out may work in the short term, but it is doing more harm than good as you’ll find yourself back on the grind looking for that new hire’s replacement in no time. If the recruitment is planned with retention in mind, there will be reduced turnover and better candidate (employee) satisfaction overall.
Actionable Takeaways:
- Recruit with retention in mind
- Reduce turnover
- Increase employee satisfaction and BONUS
- Reduce recruiter burnout
5:00 PM
Your Personal Brand On Linkedin
Track 2
Speaker: Janice A Handel Saade
In this session, you’ll learn about how to generate impact through your LinkedIn profile and posts.
Actionable Takeaways:
During the audition session for “Your Personal Brand on LinkedIn,” several key takeaways emerged that can significantly enhance your LinkedIn presence. Implementing these actionable steps will help you create a strong personal brand, boost your professional visibility, and unlock new opportunities on the platform. Let’s dive into the key insights:
- Define your brand identity
- Optimize your LinkedIn profile
- Leverage keywords and SEO
- Build a robust professional network
- Create and share valuable content
- Seek endorsements and recommendations
- Engage with your network
5:30 PM
RecOps: Past, Present and Future
Track 1
Speaker: Jeremy Lyons
Recruiting Operations, or RecOps, has come a long way since its early days as focusing on coordinating interviews. Today, it encompasses a wide range of activities, from data analysis and program/project management to strategic thinking and operational excellence. In this talk, we’ll explore the history, current state, and future of RecOps, and provide actionable advice for building and enabling your own RecOps team. Along the way, we’ll touch on topics like the impact of generative AI, the role of RecOps in changing the narrative around recruiting as a cost center, and more. Whether you’re a seasoned recruiter or just getting started in the field, this session will give you a deeper understanding of the importance of RecOps and how it can help you achieve your goals.
Actionable Takeaways:
- Understanding the origin of RecOps which will help people find their next RecOps professional
- An understanding of how to partner with your RecOps team
- Key issues and resolutions in the RecOps space and how RecOps pros approach building, buying, renting, and borrow tools
5:30 PM
Crafting a Personal Brand That Shines: How to Optimize Your LinkedIn Profile and Leverage Social Media for Success
Track 2
Speaker: Jenny Cones
Building a strong personal brand takes time and effort, but the payoff can be significant. By following best practices for LinkedIn optimization and social media personal branding, you can open doors, create opportunities, and take your career to the next level.
Actionable Takeaways:
- Optimize you LinkedIn profile for SEO
- Build and enhance your visibility
- Protect your empire
- Follow with intent
1:30 PM
Using Social Media To Build Reputation For Recruitment
Track 1
Speaker: Joel H Lalgee
Learn about how to show up on social media.
Actionable Takeaways:
Daily activity on social media and how to start in 20-30 minutes a day.